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Team Mighty Microbe

TRG & Associates

Public Relations and Marketing Services specializing in environmental issues

Big Bear Area Regional Wastewater Agency
As a result of a serious drought, The Big Bear Area Regional Wastewater Agency (BBARWA) began planning for an ambitious groundwater recharge program. To help inform, engage and educate this high-tech solutions, and to bring stakeholders along in the process as enthusiastic partners, BBARWA turned to TRG for public outreach. The public outreach and education efforts were first carefully mapped out with an extensive strategic outreach plan. Through advertisements in magazines, newspapers and on the radio, newsletters, fact sheets, a new Web site, presentations, a supportive Citizens Advisory Committee, and many other elements, TRG kept the program on track. BBARWA has won top accolades for its public outreach program from the WateReuse Association, California Association of Sanitation Agencies and the California Water Environment Association.

PORTFOLIO

Monterey Regional
Water Pollution Control Agency

 

Leucadia Wastewater District

 

San Diego County Water Authority

 

Intellergy Corporation

 

WateReuse Foundation

 

Santa Clara County Parks

 

City of Palmdale

 

East Bay Municipal Utility District

 

Victor Valley Wastewater
Reclamation Agency

 

Central Contra Costa
Solid Waste Authority

 

City of Corona

 

Big Bear Area Regional
Wastewater Agency

 

Cucamonga Valley Water District

 

South Bay Water Recycling

 

Santa Clara Valley Urban Runoff
Pollution Prevention Program

 

City of San Diego
Think Blue Campaign

 

Team Mighty Microbe

 

Home

Big Bear Lake photo
Logo
Brochure
BBARWA Brochure
Website
BBARWA Website
Advertising
Advertising
BBARWA Ads
Graphic
BBARWA Poster
Graphic
BBARWA Graphic
The BBARWA logo reflected the benefit of the new water supply to the community.
It was developed and reviewed by staff and board members.
BBARWA Logo
The brochure described the potential groundwater recharge projects, its benefits, health & safety issues, the technology of water purification and how the community could get involved.
BBARWA Brochure
The groundwater recharge website became the focal point for upcoming events and meetings, as well as extensive project information and links to other successful projects.
BBARWA Website
Radio, magazine and newspaper advertisements were used to educate and inform the public about the project and to drive them to the website for detailed information.
BBARWA Ad
The message of water scarcity was conveyed even in times of adequate rainfall.
BBARWA Ads

This graphic explains the groundwater recharge process and was used in posters and presentations. Although Big Bear is a small community, dozens of presentations were given to citizens, business groups and other organizations to keep them informed and to generate support.

BBARWA Poster

This graphic illustrates the water reclamation treatment process and was used in ads, brochures, posters and fact sheets. Numerous fact sheets were developed to describe the treatment process, health and safety, other projects and more.

BBARWA Graphic
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